Minoa

Minoa is a leading AI-powered business case platform designed for modern Go-to-Market (GTM) teams. It enables businesses to co-create compelling business cases with customers, accurately measure Return on Investment (ROI), and communicate value effectively across multiple stakeholders.

Key features for sales teams:

  • AI-Driven Business Case Creation: Automates the writing process and helps structure value propositions, integrating with popular sales tools like Gong and Salesforce.
  • Collaborative Sales Discovery: Facilitates a collaborative process to identify customer pain points and challenges, aligning sales efforts with customer needs.
  • Templated Use Cases: Offers a library of templatized use cases inspired by popular sales methodologies such as BANT, MEDDICC, and SPICED.
  • ROI Calculation and Tracking: Enables accurate measurement and tracking of ROI, ensuring that sales teams can prove the value of their solutions.
  • Sales Enablement Insights: Provides actionable insights into pre-sales engineering workflows, product marketing operations, and sales enablement strategies.

Sales teams use Minoa to transform their sales approach by consistently communicating value propositions and creating personalized business cases. By leveraging Minoa's AI capabilities and collaborative tools, teams can drive more effective sales conversations, enhance customer engagement, and increase deal closure rates.

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